My Profession
Web Strategist by profession, key skills involved in Technology, Management, Web Design, Campaign Management, Search Engine Optimization, Search Engine Marketing, Social Media Optimization. Currently I am also involved in a deep research in Web Analogy/Semiotics in relationship to the consumer psychology in relationship to the User Experience Factors of Web.
Started in Finance Domain in
SUNDARAM FINANCE LTD, my professional career always grown in accordance to Creatively using web and Technology to spread the marketing message and increase sales. The first product that i worked as Technology Officer is an RFID Card "POWERPLUS" which is first of its kind after "SmartFleet". I got the honour of working with both the corporate partners of top RFID Partners - "IndianOil Corporation" and "Bharat Petroleum". I also worked with Schlumberger Sema, Venture Infoteck who where the software and Hardware Manufacturers.

Moving out of Finance Domain, I entered the Pure Software/Technology/Consulting Domain with
TATA CONSULTANCY SERVICES . Fortunate to Immediately get myself placed with the top client
"BRITISH TELECOM" for their BT Receipting Project. Later I also went to manage the top post of ManaginG the Entire Project Management Office of BT WLR.
Then i moved to the printing and publishing industry with the industry leader and giant
ALDEN PREPRESS, UK corporate who are in the field for more than 175 years. The role commanded a complete responsibility of taking taking over the software development for cross country development team and Deliver a Medical Transcription Application within a matter of 2.5 months. We were successful in doing that with class and quality. Even today the software finds its place in the production house with good stability and use. I also individually designed and prototyped the Artificial Intelligence software for converting the audio to text using the HTA converters. Also we had couple of internal projects that made Alden to create a big difference from other prepress units in the world.
Moving Ahead I joined
BROADSPIRE a very small unit when i joined, took up the responsibility of stabilising the Indian web development unit and inturn growing the same. Taking up the task as Director of Strategy and Planning for this US web design company, I started writing the notes to make the start and with help of all good wishes, the company rose to a huge level and in a metter of 2 years when we looked back, we had so many clients who make us proud like DreamWorks Animation, Paradigm Talent Agency, MLA Partner schools etc.
As the days progress and the experience grow the maturity to take the step towards my destination comes to real. With that intention was
MEDIAMETRICS, formed as an Ultimate Digital partner with a great vision and planning backing the same. In a matter of very short period, we bagged great partners like
Softscript limited, Medialab, StudioSat Creatives etc..