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Current Occupation

Director - MediaMetrics

A Startup Company specialising in all forms of Digital Brand Development. I am handling the complete International Business Relationship including Business Development and Delivery.

Consultant - Softscript Limited

A Technical Consulting Company in UK dealing with all forms of priting and publishing systems and development. I am handling their Web project and Business consulting division for projects wherever my skill would prove useful to Softscript Limited.

Consulting Director - Medialab

Media Advertising and Buying house in Dubai, UAE handles top clients in entire GCC countries. I am handling their business diversification planning and resource mobilisation advisory roles for all of their business activities.

Walkthrough of my Professional Life

My Profession
Web Strategist by profession, key skills involved in Technology, Management, Web Design, Campaign Management, Search Engine Optimization, Search Engine Marketing, Social Media Optimization. Currently I am also involved in a deep research in Web Analogy/Semiotics in relationship to the consumer psychology in relationship to the User Experience Factors of Web.

Recap of My Professional Journey
Started in Finance Domain in SUNDARAM FINANCE LTD, my professional career always grown in accordance to Creatively using web and Technology to spread the marketing message and increase sales. The first product that i worked as Technology Officer is an RFID Card "POWERPLUS" which is first of its kind after "SmartFleet". I got the honour of working with both the corporate partners of top RFID Partners - "IndianOil Corporation" and "Bharat Petroleum". I also worked with Schlumberger Sema, Venture Infoteck who where the software and Hardware Manufacturers.

Moving out of Finance Domain, I entered the Pure Software/Technology/Consulting Domain with TATA CONSULTANCY SERVICES . Fortunate to Immediately get myself placed with the top client "BRITISH TELECOM" for their BT Receipting Project. Later I also went to manage the top post of ManaginG the Entire Project Management Office of BT WLR.

Then i moved to the printing and publishing industry with the industry leader and giant ALDEN PREPRESS, UK corporate who are in the field for more than 175 years. The role commanded a complete responsibility of taking taking over the software development for cross country development team and Deliver a Medical Transcription Application within a matter of 2.5 months. We were successful in doing that with class and quality. Even today the software finds its place in the production house with good stability and use. I also individually designed and prototyped the Artificial Intelligence software for converting the audio to text using the HTA converters. Also we had couple of internal projects that made Alden to create a big difference from other prepress units in the world.

Moving Ahead I joined BROADSPIRE a very small unit when i joined, took up the responsibility of stabilising the Indian web development unit and inturn growing the same. Taking up the task as Director of Strategy and Planning for this US web design company, I started writing the notes to make the start and with help of all good wishes, the company rose to a huge level and in a metter of 2 years when we looked back, we had so many clients who make us proud like DreamWorks Animation, Paradigm Talent Agency, MLA Partner schools etc.

As the days progress and the experience grow the maturity to take the step towards my destination comes to real. With that intention was MEDIAMETRICS, formed as an Ultimate Digital partner with a great vision and planning backing the same. In a matter of very short period, we bagged great partners like Softscript limited, Medialab, StudioSat Creatives etc..
Big Brands That i Worked with
Through the journey of my professional career, i got the honour and privelege to work with some BIG BRANDS. The experience is still ringing and I am sure that I would be working with/for more these brands in future too. check the brands which makes me feel proud to be associated with.
Accolades - For Me and My Work
All through the season. Day and Night hardwork and strict delivery is the order of the day for the field that I am IN. We have worked on project where timeline is given 50% of what it generally takes and but still client takes precedence. Happy days arrive when our work wins awards. Here are the works that won award and made me proud.
Testimonials from Clients
Its always nice to hear people around you to praise the hardwork and talent. These are people who helped me to grow and also kept me in energy with their encouraging comments. These keep adding as I win more hearts through my hardwork and dedication.
My Approach to Life
Uncertainty is the only certain activity that occurs in Life. In that context its only the OPEN approach that would allow me to pursue my fullest passion. I enjoy every moment of Life mixing my personal and Official Activity wherever needed and keeping it seperate where its necessary. All that matters for a successful career where the work timing extends more than 15 hours a day with family expecting your presence, all that matters is the positive attitude and taking a route that gives you inner satisfaction.
My Destination
To Run a Successful Corporate that values human and business factors equally and contributes to the societal well being to the extent it can.